The Lab.
Welcome to
Pivotal.
Welcome to
The Lab.
Modern software companies are fueled by transformative technology and processes. We’ll share approaches that build capabilities for rapid and secure deployment so you can go fast forever.
Our recipe for
modernizing
companies is focused
on immediate
outcomes.
MODERN SOFTWARE
TRANSFORMATION
Labs.
Creative Direction: The concept “Welcome to the Lab” empahsises the special space that Pivotal creates for its clients. It’s like a test kitchen or “skunk works”, putting together unique ingredients to custom-bake next-generation solutions.
Graphic Styling makes use of transparency, using Pivotal Teal, Green and Mint. Light typography in dark blue or black on large areas of white space. Shapes reference chemical structures. Photography emphasizes the interior or Pivotal offices, Pivotal team members and their personal style.